FOR IMMEDIATE RELEASE




CONTACT:
Jane Scharringhausen,
Postfuture, Inc.
(972) 889.2226
jane.scharringhausen@postfuture.com




Postfuture® Ranks 278th on the 2004 Inc. 500

Ranking based on five year growth of 3,932% and 2003 annual increase of 129.9%

DALLAS, October 26, 2004 - Inc. Magazine, the premier publication for small and medium-sized businesses, today released its 23rd annual Inc. 500 ranking of the fastest-growing private companies in the country. Postfuture, Inc., a leading E-mail Service Provider (ESP), ranks #278 on the list, with five year average annual sales growth of 3,932% and 2003 annual growth of 129.9%. The Inc. 500 Special Issue will appear on newsstands October 26 and will be on display until December 21, 2004.

Founded in June 1999, Postfuture provides permission-based email marketing, electronic order presentment and secure online incentive fulfillment for Fortune 2000 companies. The company offers a range of product and services, including its top-ranked web-based marketing automation platform, ala carte campaign management services and customized customer relationship management solutions. Postfuture's rapid growth is largely due to the popularity of its flagship product, Postpublisher™ 4.0 Enterprise Edition, which automates the entire online customer dialogue process within an easy-to-use application suite.

"The downturn of the economy in 2001, while very difficult at the time, turned out to be the driving force behind key innovations in our product and service offering," said Richard Merrick, president/ CEO of Postfuture. "While many of our competitors disappeared, we continued to maintain a low expense structure and automated manual processes to enable efficiencies both internally and for our clients. As a result, we were able to offer advanced marketing automation solutions at very competitive price points."

"The best thing you can say about this year's crop of Inc. 500 entrepreneurs is that they didn't buy into the hype," said Inc. editor-in-chief John Koten. "When people were practically giving away funding in the late 1990s, these companies didn't overextend, and when everyone hit the panic button a few years later, they stayed calm and seized opportunity."

For 2004, Postfuture also ranked high in the prestigious Deloitte & Touche Fast 50 and Fast 500. Postfuture was the 3rd fastest growing technology company in the 5-year category and 17th fastest in the 1-year category for the Dallas-Ft. Worth Metroplex. In addition, the company ranked 4th on the Texas Crescent Technology Fast 50 and most recently ranked #69 on the Fast 500 list for North America.

To be eligible for this year's Inc. 500, companies had to be independent and privately held through their fiscal year 2003, have had at least $200,000 in net sales in the base year of 1999 for Inc. 500 alumni and 2000 for new applicants, and $2 million in net sales for 2003. In addition, their 2003 sales had to exceed 2002 sales. Companies are ranked on averaged year-over-year sales growth. Inc. verifies all information using tax forms and audited financial statements from certified public accountants and by conducting interviews with company officials. For more information on the 2004 Inc. 500, visit www.inc.com/inc500.

About Postfuture
Postfuture® is a leading E-mail Service Provider (ESP) offering a patent-pending suite of tools for developing and strengthening online customer relationships. The company differentiates from other ESPs through an enterprise-class technology platform that automates broadcast and transactional e-mail delivery with secure print-at-home incentives, surveys and data management solutions. Our technology solutions typically integrate with in-house corporate databases to create mission critical eCRM solutions for mid to large, distributed enterprises. For more information, visit www.postfuture.com, email or call (972) 889.2226.

View recent Postfuture awards.

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